Home > CU-ICAR > CU-ICAR Style Guide > Wordmark Usage — Incorrect Usage

Visual Guidelines CU-ICAR Wordmark Usage : : One-Color : : Two- Color : : Four-Color : : Incorrect Usage Official Colors Clemson University Wordmark Visual Integrity Editorial Guidelines Terminology Capitalization Clemson University Editorial Style Guide The logo is not to be altered or replicated in any way. Always use the original art in a high resolution format. The logo should not be scaled disproportionately, distorted or skewed. The typography has been custom created and does not exist outside of the original art. The logotype and supporting text cannot be keyed in on any computer. The logo can be used vertically on banners or in other spaces that might require a vertical treatment. The logo should run from bottom to top.