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Department of Marketing

Advising Syllabus

(amended from Clemson Advising Manual and NACADA Advising Guidelines)

Academic Advising Definition

Academic advising is a collaborative process between a student and an advisor centered on equipping the student with the information and resources they need to make informed decisions supporting their educational and career goals.

Student Learning Outcomes

Students who participate in academic advising will be able to:

  • Create an educational plan that aligns with their personal goals, interests, and values.
  • Construct an accurate course plan appropriate for their academic program.
  • Utilize student information systems (iROAR, Degree Works, CU Navigate, etc.) to aid in successful academic program progression.
  • Identify and utilize campus resources that align with academic and career goals and needs.

Student Roles and Responsibilities

For a successful advising experience, the student needs to do the following:

  1. Clarify their personal values, abilities, interests and goals.
  2. Contact and make appointments with the advisor when required or when in need of assistance. If unable to keep the appointment, the student will notify the advisor.
  3. Become knowledgeable and adhere to institutional policies, procedures and requirements.
  4. Be an active learner by participating fully in the advising experience, including arriving at advising sessions prepared with appropriate resources or materials.
  5. Follow through on actions identified during each advising session.
  6. Ask questions if you don't understand an issue or have a concern.
  7. Evaluate the advising system, when requested, in order to strengthen the advising process.
  8. Accept final responsibility for all decisions.

Advisor Roles and Responsibilities

  1. Help students define and develop career goals and realistic educational plans.
  2. Monitor progress toward educational/career goals.
  3. Communicate university instructional policies, procedures and requirements.
  4. Guide students through university transactions (e.g. schedule drop/adds, withdrawals, changes of major, course substitutions, etc.).
  5. Identify student needs and make appropriate referrals to available resources, including those that may require intervention by other professionals.
  6. Develop a caring relationship with advisees.
  7. Provide available times to meet with your advisees before registration and as needed during the semester.
  8. Document advising meetings with each student in CU Navigate.

Trust and collaboration between the student and advisor are essential to the advising process. This includes the need to listen to and respect advisee concerns and maintain confidentiality.

Tips to make your advising experience most successful:

  1. Be proactive and schedule an appointment with your assigned academic advisor as soon as possible once you are notified that pre-registration advising has begun or any other time during the semester when you need assistance.
  2. If you schedule an advising appointment, attend the appointment or cancel the appointment as soon as you know you will not be able to attend.
  3. Inform your academic advisor whenever you have a change in your educational plan - such as changing your major, adding a minor, deciding to take (or not) take summer courses, withdrawing from courses, etc.
  4. Be an active participant in the advising experience. This is your education and you should be knowledgeable about the requirements for your major. For example, before your pre-registration advising appointment, review the Marketing curriculum and bring a list of courses that you have selected to take to your advising meeting.
  5. Register for your recommended courses as close to your registration time ticket as possible (without skipping class).
  6. Although your advisor is available to assist you as you work towards completing the requirements for your Marketing major, in the end, it is your responsibility to be aware of your academic standing at all times.
Department of Marketing
Department of Marketing | 324 Wilbur O. and Ann Powers Hall, Clemson, S.C. 29634