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Jared Christensen Associate Director of Admissions Anderson University Anderson, SC |
On June 9, 2006, Jared gave a presentation titled “Student Awareness and the Usability of the College Admissions Process” at the conference held at Asbury College in Wilmore, KY.
| Tim Cook Managing Consultant IBM Application Services Learning Development Atlanta, GA |
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Ashley Cowden |
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Carrie Priddy DuPre Web Writer Clemson University Clemson, SC |
Carrie is part of the newly formed Office of Web Services team within Clemson University's Publications and Promotions Department. This team was created to redesign the university's top-level websites (www.clemson.edu and all pages that link from that page) with a new look and feel as well as updated navigation and content. As part of the Office of Web Services, Carrie is available to assist university webmasters in the design and creation of and the writing for their sites. Additionally, she serves in a support role for print publications such as Clemson World. Before returning to Clemson University for employment, Carrie spent three years working in corporate public relations in Greenville, SC, gaining experiences that will allow her to help Clemson reach its top-20-goal.
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Christopher Lohr, ‘00 |
Christopher graduated from the MAPC program in 2000 and currently works for Microsoft Corporation. Christopher manages a team of writers and editors who produce content such as Help files, tips, print manuals, and web articles for the community. His team works across an entire product line called Microsoft Expression, which supports Mac and Windows users. His primary product is Expression Studio, which includes a graphic design tool, an application and site design tool, a web design tool, an encoding tool, and a digital asset management tool. Using his MAPC communication skills, Christopher works daily with his primary audience of graphic designers, illustrators, photographers, video editing specialists, interactive designers, front-end web developers, and developers.
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Natalia Muska Marketing Communications Specialist KeyMark Inc Liberty SC |
As a marketing specialist for a technology firm, Natalia is truly a “jack of all trades.” She facilitates all aspects of communication including writing case studies, designing marketing materials, leading public relations efforts, writing press releases and award submissions, and designing trade show materials. With all of these communications endeavors, Natalia works to perfect each design piece separately in order to accomplish the overall design objective. For example, when Natalia develops trade show materials, she creates the booth designs, specialty posters, collateral information, and much more.
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Rebecca Pope-Ruark |
As a professor in the Professional Writing and Rhetoric program at Elon, Rebecca teaches introductory courses in rhetoric and professional communication as well as courses that combine her specialty areas of desktop publishing, publication management, marketing communication and book history. Rebecca is also the Director of the Center for Undergraduate Publishing and Information Design lab (CUPID), which was originally designed using the Clemson’s MATRF lab as a model. Through CUPID, Rebecca creates client document projects and writes research projects with her students. For example, she is currently working with a department to redesign their marketing brochures and with a University office to assess the effectiveness of its Web site for its key audiences. She is also writing grants to start a new Web and print based publication on campus. Since Elon is a liberal arts university that emphasizes undergraduate education, Rebecca has the opportunity to work closely with her students in many capacities and to help them develop a range of rhetorical strategies, including a full set of portfolio pieces.
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Bobby Rettew Partner, COO VIEW Digital Media, LLC Central, SC |
Bobby is the Founding Partner and Chief Operations Officer for VIEW Digital Media, LLC, which offers companies a "one-stop shop" for design needs. Providing high quality video production, web design & development, email marketing, and advanced reporting solutions, VIEW Digital Media does it all, with Bobby at the heart of the operations. Putting this into lay terms, Bobby says, “well we video tape, edit, and produce your message; compress the video message for the web; place the message on a web page, and send this message out via email to your target audience.” VIEW Digital Media’s clients include: Greenville Hospital System, Clemson University, Wake Forest University, ISP Sports & Coach Steve Spurrier, Tom Winkopp Developers, Young Office, Atlantic Coast Conference, South Carolina Hospital Associate, South Carolina Research Authority, and more.
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Lindsey Robbins Technical Writer Blackbaud, Inc. Charleston, SC |
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Eric Rogers Producer Clemson University Radio Productions Clemson, SC |
In addition to all of Eric’s producer/engineer duties, he also serves as webmaster for the Your Day website, maintains computers housed in the studio, and produces CDs and DVDs when needed.
Eric absolutely loves his job. “I work with great people and am constantly meeting and interacting with interesting people,” he says. “I enjoy being a part of a team that produces high-quality, award-winning programming for the citizens of South Carolina. I love public broadcast and will stay in this field as long as possible."
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Ashley Sherry Corporate Communications Specialist First Citizens Corporate Communications Columbia, SC |
Ashley was recently selected as one of Columbia's 20 Under 40 Rising Stars in Business. For all of her hard work, she was also the recipient of the 2006 Rookie of the Year Award from the South Carolina Chapter of the Public Relations Society of America. She also serves on the SCPRSA Board of Directors as the Midlands Regional Director and serves on the Healthy Learners Fund Development Board and is a member of Women in Philanthropy and Columbia Opportunity Resource (COR).
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Keri Holder Unsworth Product Marketing Manager Itron, Inc. West Union, South Carolina |
As Product Marketing Manager for Itron, Inc.'s Energy Market Division, Keri manages the planning and implementation of projects that support Itron’s entire portfolio of Energy solutions. Working closely with product line management, executive management, and the sales force, Keri develops and executes marketing strategies for handheld, mobile, network, and electricity metering solutions. Keri also serves as the primary subject matter expert for assigned solutions within the corporate marketing division to ensure alignment and coordination of marketing efforts; this guarantees that Itron, Inc. meets executive level business objectives. In order to facilitate these objectives, Keri manages public relations and professional writing of press releases, trade show planning and execution, website development, future e-commerce strategies, and metrics tracking of all campaign activity to evaluate the results and provide recommendations for future marketing promotion.
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Brian Verhoeven |
Brian plans and directs the design of the user experience for his clients' web site and web applications. His responsibilities include reconciling and prioritizing user, business, and technical requirements; developing design deliverables and documentation; managing visual design direction; and ensuring that the business and user requirements are met. For many of his projects Brian leads the following activities: conducting audience research, documenting functional specifications, categorizing content, prototyping the user interface in wireframes, and leading usability research. Brian enjoys the challenge creating pleasurable, intuitive, usable products that allow users to accomplish their intended goals.
Brian attributes much of his recent success to his MAPC tenure. "Although Information Architecture or Interaction Design wasn't specifically addressed in any of my MAPC classes, the skills that I developed in the program were more than applicable. Much of my work involves user research, audience analysis, communication, information design, documentation, and collaboration. The classes, reading lists, and studio environment launched my career!"
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Yuanyuan Zhang |
Yuanyuan designs and maintains websites, promotional materials, online news articles, internal and external communication, and online surveys, among other items. Yuanyuan focused her MAPC project on developing and arguing for a plan for improvements to Clemson’s graduate health insurance plan. For the 2006/2007 school year, many of the changes for which Yuanyuan argued, including dental benefits through Redfern Health Center, have been implemented.
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