Brand Color Management Seminar
Location: Madren Conference Center, Clemson, SC
Coordinator: Jay Sperry, sperry2@clemson.edu
Type: 1.5 Day Seminar
Class Size: Limited to 36 (Book Now to Guarantee Space)
Course Fee: Individual $495, Group (3+) $450
Registration includes breakfast both days, lunch and social networking hour.
To Register: Click here Upcoming Date(s): October 1-2, 2008
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Course Outline (with topics)
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Seminar Overview
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This seminar outlines the opportunities and challenges for creating state-of-the-art brand color management programs. This seminar presents the value of creating and sustaining quality color standards, as well as offering the tools and questions needed to understand, initiate, and monitor your brand color management program.
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Target Audience
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- Brand Managers responsible for defining color expectations, color tolerances, and monitoring the color equity from their vendors
- Color Practitioners working for a wide range of companies responsible for carrying out brand color programs and communicating results
- Account Managers for graphics, production, and consumer products that are required to maintain successful relationships between customers and vendors
- Sales Representatives and Managers looking to provide state-of-the-art color management and accountability to their customers and employers
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| Presenters Include |
- Steve Smiley, Vertis
- Kevin Chop, DIAGEO Consumer Goods
- Hazel Van Buren, The Coca-Cola Company
- Shannon Steele, The Coca-Cola Company
- Paul Lodewyck, Flint Ink North America
- Kenneth Masters, Flint Ink North America
- Iain Pike, SmartColour
- Marek Skrzynski, CSW, Inc.
- Mike Butler, SGS
- Scott Miller, Matthews
- Jay Sperry, Clemson University
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| Download Program Flyer |
| Click here to download (PDF) |