Marketing Courses
| Industrial Marketing for Printing, Packaging, and Publishing Webinar |
| Overview: This webinar features guest speakers who are top experts in the field of
business-to-business (B2B) marketing for the printing industry. It is
offered once per week over 9 evenings by the Clemson University
Department of Graphic Communications. Don’t miss this rare opportunity
to “sit in” on a university class and even participate and ask the
presenters questions. More information... |
| Variable Data Printing Seminar: Database, Design, & Delivery |
| Overview: Attendees are immersed in all aspects of Variable Data Printing (VDP)
from database management and postal requirements to current VDP design
software and creative techniques to build a powerful and effective
personalized marketing piece. This program is an opportunity to
understand how VDP can help optimize a printer's digital press
capabilities, enhance a companies advertising reach or increase a
marketer's ROI on direct mail campaigns. More information... |