Clemson auto engineering students to showcase Deep Orange 2 at SEMA 2011

Published: October 27, 2011

Clemson University International Center for Automotive Research image by: Clemson University

CLEMSON, S.C. — The Clemson University International Center for Automotive Research (CU-ICAR) will showcase its latest advances in automotive engineering at the 2011 Specialty Equipment Market Association (SEMA) show.

Students and faculty will unveil Deep Orange 2, the latest prototype vehicle designed and engineered by CU-ICAR automotive engineering students, Nov. 1-4 at the Las Vegas Convention Center.

The prototype vehicle showcase will include a demonstration of a breakthrough Human Machine Interface and center stack design demonstrating personalized driver interaction through a reconfigurable dashboard.

The engineers also will describe innovative advanced powertrains, energy storage and seating.

As part of the graduate automotive engineering program at CU-ICAR, students are required to create and manufacture a new vehicle prototype. The innovative Deep Orange project is breaking new ground in how students think about automotive design and function.

The program provides students with experience in vehicle design, development, prototyping and production planning. Each year, a prototype vehicle is developed with a new market focus and technical objectives.  

The project showcases advanced technology and provides students an opportunity to work directly with automotive industry partners to innovate and develop ideas.

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Editors/news directors: CU-ICAR and SEMA will co-host a news conference at 3:50 p.m. Nov. 2 in the Vehicle Technology Center, Booth 35185.