Clemson Alumni Association expands online presence

Published: November 9, 2011

CLEMSON — The Clemson Alumni Association has expanded its online visibility with the addition of two new websites for university alumni and friends.

The first site is www.theclemsonpages.com, an online business directory and classified advertising listings site. The directory offers a variety of options for participants in the way of advertising space and pricing and is searchable by zip code, city, county, business name, business type or newest members. The site allows fans and alumni to promote their products or services to others in the Clemson family.

The Clemson Pages is a collaborative project with Jeff Davis, captain of Clemson’s 1981 National Championship team, member of the Clemson Ring of Honor, Clemson Hall of Fame and South Carolina Hall of Fame, MVP of the Orange Bowl victory over Nebraska and fifth-round draft pick of the Tampa Bay Bucs where he played from 1982 to ‘87. Davis has been honored for his work with the Call Me MISTER program at Clemson as well.

"I am extremely excited about the collaboration between the Alumni Association and The Clemson Pages. What a powerful concept to compel Clemson people to work together in the marketplace,” Davis said. “I believe it will be an invaluable resource for Tigers everywhere for years to come especially as we continue our quest to become ‘One Clemson.’”

The business directory site received more than 2,000 hits in its first day and continues to be strongly promoted on the alumni home page and in the bi-monthly e-newsletter.

The second new online site is http://clemsonalumni.teamfanshop.com, which is the new official athletics and alumni store. At this site, university alumni, friends and fans can shop for Clemson Tiger clothing or other branded merchandise and gift items, as well as alumni-branded products.

The site is made available through Clemson's partnership with TeamFanShop.

"We are excited to launch these two new online tools which will serve as valuable resource to our Clemson Alumni family," said Michele Cauley, marketing director for the Clemson Alumni Association.

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Founded in 1995, TeamFanShop is a leading provider of private label e-commerce solutions for Division I colleges and professional sports teams. Its dedicated solutions power the official e-commerce sites for some of the biggest names in sports and sports media. Partners include the Oklahoma Sooners, Georgia Bulldogs, Florida Gators, Jacksonville Jaguars, Tampa Bay Buccaneers, Philadelphia 76ers, Oregon Ducks, the Southeastern Conference, the Atlantic Coast Conference, CBS Sports, New York Giants and Denver Broncos, among many others.