Clemson University Business Cards
Programs
When designing business cards, it is recommended that you use Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe PDF, Adobe PageMaker or Microsoft Word.
Dimensions
The size of a regular business card is 2 x 3.5 inches.
Graphics
Business cards follow a standard format featuring the Clemson University wordmark or athletic wordmark as the primary design element and the University seal as the subordinate element for all academic and most administrative units. For other inquiries refer to the Clemson University's Style Guide. Download 300 dpi images.
Illustrative elements such as drawings of plants, animals, insects or buildings may not be used on business cards. Elements such as these weaken the consistency of the identity program.
Font
Text is set in Goudy overprints the seal, which is screened in the background. The University has a limited number of licensed copies of the Goudy typeface available for campus users. Email requests for the software may be made to client@clemson.edu.
Colors
Due to their highly public profile, it is recommended that business cards be printed in two colors of ink: purple (PMS 268) and orange (PMS 158).
Personalization
Business cards are the only stationery items that may contain personalized information. Your Clemson business card is intended to provide University business information only. If your University position requires that you be on call evenings and weekends, you may include personal information (cell phone, home phone, fax, email, etc.) to be printed on the reverse of the card at additional cost.
Paper
Business Cards — Wausau Royal Fiber, 80 lb. cover, natural
Content for a Business Card
line 1: Name and Title (can be on two lines as room permits)
line 2: Department or Unit Name
line 3: Building Address, Box Number, City, State, Zip + 4
line 4: Phone Number, fax Number, Email Address
View a sample business card.
