DATE: 9/28/98 CONTACT: Bob Bainbridge, (864) 656-7128 WRITER: Giles Singleton, (864) 656-3876 Extension Aids Communities Through Design Arts Partnership CLEMSON -- Since the first Extension-generated Design Arts Partnership projects began in 1995, Extension has been a vital partner in this Clemson University Outreach program. Through the partnership, South Carolina residents can use the expertise of Clemson University's architecture and landscape architecture students to help them get ideas, overall plans, preliminary drawings, and models for important local projects that will improve the quality of life, beautify their communities and attract new businesses and residents. "This partnership is part of the new side of Extension, economic development," said Bob Bainbridge, director of the partnership. The Chesterfield-Dillon-Marlboro Cluster has had more projects than any other cluster. "James Sweeney was the first Extension cluster director to realize the potential that our design services could have for his counties," Bainbridge said. "From the beginning, I saw this as one of the best things to come out of Extension and Clemson University in terms of helping rural South Carolina," Sweeney said. "A lot of our rural towns in South Carolina and across the United States are starting to fade out. This partnership brings needed resources to assist communities with projects that will improve their quality of life. Another of the main benefits is that it creates community involvement from the citizens." He added, "The Design Arts Partnership has been a real plus for us. It's also been a tremendous plus for the Extension Service. We do all sorts of community development projects, but most of them don't have this kind of deep impact. The partnership is also a plus for the university, that Clemson had that kind of foresight for the citizens of our state." In the Greenwood County town of Hodges, Clemson Extension Agent Ernie Church and Mayor Al Nickles asked for a design to create a garden to provide an attractive stopping place for tourists who travel the Heritage Corridor. The garden is located at the heart of the community, which is the public well housed inside a small gazebo. A hundred years ago, the well was available for residents and also filled a wayside horse trough. On August 7, about a year after the mayor first contacted Clemson Extension, Bainbridge presented the completed plan. The design calls for reopening the historic water trough, adding hitching posts next to it, and a garden around the gazebo that will have vibrant color all year round. Plants selected for this are: camellias for Christmas time; early daffodils, azaleas, and day lilies for spring; Cherokee crape myrtles for summer; chrysanthemums for late summer and fall; and red maples for intense fall leaf color. "Hodges was laid out in a half-mile radius from the community well," Nickles said. "At one time we had over 300 people; now we're down to 125. We're starting to grow a little. We want to make the town the center of this area, a place for doing things together." "In so many towns like Hodges, there's no tax base to support employees, no design engineers, planners," said Church, who serves as the lead Clemson Extension agent in community development for seven western counties. "But you can look to Extension for ideas, landscaping, community improvement, visual enhancement." He added, "It's the perfect marriage. A project can start in Hodges, go to campus, and come back the way this one did today." "When we started the Design Arts Partnership," Bainbridge said, "we realized we couldn't be effective without some form of long-term involvement in the communities we were to work with. If we hadn't already had the Extension Service, we would have had to invent it. "So many things about Extension work have made a world of difference in terms of our effectiveness," he said. "Things like the knowledge of people in the community, of the background surrounding the projects, even E-mail and satellite downloading for video capabilities." He added, "In smaller communities, Extension is often the only base we have." Bainbridge is a lecturer in Clemson's Department of Planning and Landscape Architecture and a practicing architect. He has been at Clemson full or part-time for the past 12 years. In addition, Bainbridge has served as director of downtown revitalization in Greenville with the Greenville Central Area Partnership. DAP's goals are to design livable cities, preserve and restore the landscape, and promote design excellence. "We help develop a concept to work from so the professionals can come in. This way we save money for the communities," Bainbridge said. "Sometimes, especially for Extension, we do actual drawings; A Wayside Garden' in Hodges is one of these." Within the university, DAP's partners are Clemson Extension, the College of Architecture, Arts, and the Humanities, and Clemson University Outreach. DAP is also part of a Clemson University Special Purpose Public Service Unit. The other three components of the unit are from the university's Strom Thurmond Institute: community and economic development, industrial research, and policy. External partners are the S.C. Arts Commission and the S.C. Downtown Development Association. Each project also has its own community and other partners. For example, in Gaffney, the Appalachian Council of Governments is a partner. "The Design Arts Partnership is unique. Its work greatly enhances a small community's ability to access design expertise," said Ben Boozer, director of the S.C. Downtown Development Association. He added, "These days, looking good is a part of successful economic development." "Partnerships are the way the Arts Commission accomplishes many things, from education to rural development," said Suzette Surkamer, executive director of the S.C. Arts Commission. "The South Carolina Design Arts Partnership is considered a national model for addressing design issues by the National Endowment for the Arts." Since 1995, a total of 55 Design Arts Partnership projects in 32 counties have had an impact on approximately 350,000 people. "There is no need to raise the profile. There are more projects than we can do," Bainbridge said. So far, Bainbridge's favorite Clemson Extension project has been a park addition in Latta initiated by James Sweeney, director of the Chesterfield-Marlboro-Dillon Cluster, at the request of Latta Mayor Allan Brigman. "For Latta, I presented the plan in one day," he said. "Then Vic Bethea, an Extension agent in Dillon County, and I staked the trees to be cut for trails, and a city crew came right behind us clearing brush and cutting trees. By 4 p.m. most of the work was done, and the trail system was complete except for paving." A Methodist minister, Bill Williams, raised money to build wooden bridges and a campfire circle, and the state Department of Parks, Recreation and Tourism donated funds to build the brick entryway. "We planned, drew, and planted the entire five acres, start to finish, in three months," Bainbridge said. "Most projects take much longer. It can take 15 years to complete an entire project." "Latta was great," Sweeney said. "So far, every town I've told about this partnership has wanted to be involved. We've had eight or nine projects in our cluster." The Extension offices in Sweeney's cluster are beginning to get calls for advice from other communities in the three counties. In Barnwell, the Barnwell County Economic Development Commission wanted recommendations for downtown revitalization. These included a landscaped area in front of the county courthouse, a new traffic flow, designs for converting a former car dealership into a cultural arts center, and landscaping recommendations for the Airport Industrial Park. "I'm as enthusiastic about the Design Arts Partnership as anyone can be," said Terri Smith, a Clemson Extension agent in Barnwell County. "Barnwell has been mentioned in Southern Living magazine as an interesting place to visit because we have the only vertical sundial in the world. But we have no funds to improve the way our community looks, so the partnership has helped us get started and get our project established." Smith also represents the Downtown Barnwell Development Association. She added, "We expect these efforts to pull in tourists and industry, and to get people involved in the community. When a community effort exists, and people can see things are happening, they want to be a part of it." Students working on the project included four fourth-year architecture students in fall 1997 and a fifth-year landscape architecture student in spring 1998. "This project is particularly strong, because of its focus on design as a key to economic development, and its great potential for implementation," Bainbridge said. Other Extension projects have a broad range, including an equestrian-based park plan in Patrick; a master plan for Williamsburg County Technical College in Kingstree; a farmer's market plan in Cheraw, a community center in Waterloo, and several downtown development and highway beautification projects across the state. This past May, DAP offered "Landscape Design in the Community," an inservice training for Extension agents. This was a one-day training that covered what different professionals do, from city planners to landscape architects, and gave some design training. END