DATE:     12/18/00
CONTACT:  Dr. Johnny Jordan, (864) 656-5777; jjordan@clemson.edu
WRITER:   Tom Lollis, (803) 284-3343; tlollis@clemson.edu

Farmers can still enroll
in Clemson marketing class

     CLEMSON - Farmers still have time to enroll in a January 
Clemson Extension Service class that will help them develop a 
personal marketing plan.
     "Executive Marketing: Developing a Marketing Plan" will 
feature 20 hours of hands-on instruction. Participants will 
receive training in commodity market analysis and the mechanics 
of developing a marketing plan.
     "Anyone who is serious about farming crops in the Southeast 
must consider this class," said Johnny Jordan, Clemson Extension
agricultural economist and one of the instructors. The course will 
be taught Jan. 2-5 at Litchfield Beach and Golf Resort at Pawley's
Island.
     "Low farm commodity prices in recent years have made good
marketing absolutely essential to the farmer's bottom line," he 
said.
     "Tuition is $250, and it's money well spent," said Scott 
Mickey, program coordinator. He is a Clemson Extension associate 
with the Central S.C. Farm Management Association in Sumter.
     Each participant brings his own financial information to 
class and takes home a written marketing plan personalized to 
his own farming operation for the coming growing season.
     Instructors will be nationally recognized professors from 
Clemson University, the University of Georgia and Virginia Tech. 
Agricultural lenders and commodity brokers will also provide 
instruction.
     For more information, or to register, contact your local 
Clemson Extension office or Scott Mickey, Central S.C. Farm 
Management Assoc., P.O. Box 237, Sumter, SC 29151. Mickey's 
phone number is 803-775-4580. His e-mail address is
smickey@clemson.edu.
                          END