Skip to content
Male and female wearing gloves and looking through magnifying glass making notes while conducting research.
FRESH

Consumer Attitudes and Behaviors

Shopping cart icon Consumer Attitudes & Behaviors

Adherence to DASH dietary pattern is inversely associated with osteoarthritis in Americans
Joel Williams, Ph.D. and Karen Kemper, Ph.D.
International Journal of Food Sciences and Nutrition, 2020

Assembling Community Stakeholders to Facilitate Food Justice in Rural Mississippi: The Oktibbeha Food Policy Council
Leslie Hossfeld, Ph.D.
Sociological Spectrum, 2020

"First You Feast with Your Eyes:" an Aesthetic Approach to Food and Risk
Kristen E. Okamoto, Ph.D.
Health Communication, 2020

Food (in)security communication: a Journal of Applied Communication Research forum addressing current challenges and future possibilities
Kristen E. Okamoto, Ph.D.
Journal of Applied Communication Research, 2020

Interactive music for multisensory e‐commerce: The moderating role of online consumer involvement in experiential value, cognitive value, and purchase intention
Angeline Scheinbaum, Ph.D.
Psychology & Marketing, 2020

Regret and nonredemption of daily deals: Individual differences and contextual influences
Angeline Scheinbaum, Ph.D.
Psychology & Marketing, 2020

STIRPAT for marketing: An introduction, expansion, and suggestions for future use
Anastasia Thyroff, Ph.D.
Journal of Business Research, 2020

An Ecological Approach to Understanding Program Management Practices for Food Pantries in Rural Communities
Leslie Hossfeld, Ph.D.
Journal of Community Engagement and Scholarship, 2019

Examining the Nexus of Obesity, Mental Health and Rural County Level Food Access: Testing the Enduring Role of Persistent Poverty
Leslie Hossfeld, Ph.D.
Journal of Sociology and Social Welfare, 2019

Family and Friend Influences on Fruit and Vegetable Intake in Elementary Aged Children
Sarah Griffin, Ph.D. and Joel Williams, Ph.D.
Journal of Community Health, 2019

Influence of Visual Attention on the Likelihood of Choice Through Regression Analysis
R. Andrew Hurley, Ph.D., Sarah Griffin, Ph.D., Paul Dawson, Ph.D.
Journal of Applied Packaging Research, 2019

Social responsibility and event-sponsor portfolio fit: Positive outcomes for events and brand sponsors
Angeline Scheinbaum, Ph.D.
European Journal of Marketing, 2019

The Good Food Revolution: Building Community Resiliency in the Mississippi Delta
Leslie Hossfeld, Ph.D.
Social Sciences, 2019

Consumer Search on the Internet
Babur De los Santos
International Journal of Industrial Organization, 2018

Enhancing Brand Credibility Via Celebrity Endorsement
Angeline Scheinbaum, Ph.D.
Journal of Advertising Research, 2018

Faithful Families Cooking and Eating Smart and Moving for Health: Evaluation of a Community Driven Intervention
Sarah Griffin, Ph.D. and Alta Mae Marvin
International Journal of Environmental Research and Public Health, 2018

Looking for Food: Food Access, Food Insecurity and the Food Environment in Rural Mississippi
Leslie Hossfeld, Ph.D.
Family and Community Health, 2018

Measures of state self-control and its causes for trackable activities
Danny Weathers, Ph.D., Jennifer Siemens, Ph.D.
Journal of Business Research, 2018

Promoting Healthy Environments In Afterschool Settings: The LiveWell Greenville Afterschool Initiative
Karen Kemper, Ph.D.
Preventing Chronic Disease, 2018

Self-enhancement and individual competitiveness as mediators in the materialism/consumer satisfaction relationship
Anastasia Thyroff, Ph.D.
Journal of Business Research, 2018

The influence of material reliance, personal control, and expectations on quality of life during consumers' life transitions
Anastasia Thyroff, Ph.D. and Jennifer Siemens, Ph.D.
Journal of Consumer Marketing, 2018

Theorizing materialism through the Institutional Analysis and Development framework
Anastasia Thyroff, Ph.D.
Marketing Theory, 2018

Associations Between Parental BMI and the Family Nutrition and Physical Activity Environment in a Community Sample
Sarah Griffin, Ph.D. and Joel Williams, Ph.D.
Journal of Community Health, 2017

Communicating Corporate Responsibility To Fit Consumer Perceptions
Angeline Scheinbaum, Ph.D.
Journal of Advertising Research, 2017

Food Sovereignty, Food Access, and the Local Food Movement in Southeastern North Carolina
Leslie Hossfeld, Ph.D.
Humanity and Society, 2017

Future developments in IMC: why e-mail with video trumps text-only e-mails for brands
Angeline Scheinbaum, Ph.D.
European Journal of Marketing, 2017

"God Always Provides": Challenges and Barriers in Food Assistance Delivery in Mississippi
Leslie Hossfeld, Ph.D.
Journal of Community Development, 2017

"It's Like Moving the Titanic:" Community Organizing to Address Food (In)Security
Kristen E. Okamoto, Ph.D.
Health Communication, 2017

Motivations for a special issue on local food systems development
David Lamie, Ph.D.
Community Development, 2017

Optimizing Click-through in Online Rankings with Endogenous Search Refinement
Babur De los Santos
Marketing Science, 2017

Search with Learning for Differentiated Products: Evidence from E-Commerce
Babur De los Santos
Journal of Business & Economic Statistics, 2017

The Local Foods Resource Mapping Project
Leslie Hossfeld, Ph.D.
Journal of Food Distribution Research, 2017

Tracking food intake as bites: Effects on cognitive resources, eating enjoyment, and self-control
Danny Weathers, Ph.D., Jennifer Siemens, Ph.D.
Appetite, 2017

Understanding pro-environmental intentions through growth, competitiveness, and concern
Anastasia Thyroff, Ph.D.
Australasian Marketing Journal, 2017

Compulsive buying in online daily deal settings: An investigation of motivations and contextual elements
Angeline Scheinbaum, Ph.D.
Journal of Business Research, 2016

Consumer Responses to Bonus Pack and Product Enlargement Claims
Danny Weathers, Ph.D., Scott Swain, Ph.D.
Journal of Marketing Theory and Practice, 2016

Digital Engagement: Opportunities and Risks for Sponsors
Angeline Scheinbaum, Ph.D.
Journal of Advertising Research, 2016

Does a Dollar Get You a Dollar's Worth of Merchandise? The Impact of Power Distance Belief on Price-Quality Judgments
Lura Forcum, Ph.D.
Journal of Consumer Research, 2016

What's in a Name? Measuring Prominence and Its Impact on Organic Traffic from Search Engines
Babur De los Santos
Information, Economics and Policy, 2016

Building Community in Hard Times: Food Insecurity, Food Sovereignty and the Development of a Local Food Movement in Southeastern North Carolina
Leslie Hossfeld, Ph.D.
Sociation Today, 2015

Can online product reviews be more helpful? Examining characteristics of information content by product type
Danny Weathers, Ph.D., Scott Swain, Ph.D.
Decision Support Systems, 2015

Event social responsibility: A note to improve outcomes for sponsors and events
Angeline Scheinbaum, Ph.D.
Journal of Business Research, 2015

Investigating the Effects of Active Control on Brand Recall Within In-Game Advertising
Jennifer Siemens, Ph.D.
Journal of Interactive Advertising, 2015

Level Up! The Role of Progress Feedback Type for Encouraging Intrinsic Motivation and Positive Brand Attitudes in Public Versus Private Gaming Contexts
Jennifer Siemens, Ph.D. and Anastasia Thyroff, Ph.D.
Journal of Interactive Marketing, 2015

Search Engine Optimization: What Drives Organic Traffic to Retail Sites?
Babur De los Santos
Journal of Economics & Management Strategy, 2015

When and how should retailers rationalize the size and duration of price discounts?
Danny Weathers, Ph.D., Scott Swain, Ph.D.
Journal of Business Research, 2015

Exploring daily physical activity and nutrition patterns in early learning settings: Snapshots of young children in Head Start, primary, and After-school settings
Karen Kemper, Ph.D. and Denise Anderson, Ph.D.
Early Childhood Education Journal, 2014

Mealtimes at Residential Summer Camps: What Are Camp Staff Doing to Promote Campers' Healthy Eating Behaviors?
Barry Garst, Ph.D.
Journal of Nutrition Education and Behavior, 2014

An Exploratory Study of 2 Parenting Styles and Family Health Behaviors
Joel Williams, Ph.D.
American Journal of Health Behavior, 2013

It Ain't Easy Being Green
Angeline Scheinbaum, Ph.D.
Journal of Advertising, 2013

Residential summer camp: a new venue for nutrition education and physical activity promotion
Barry Garst, Ph.D.
International Journal of Behavioral Nutrition and Physical Activity, 2013

To be or not to be green: Exploring individualism and collectivism as antecedents of environmental behavior
Anastasia Thyroff, Ph.D.
Journal of Business Research, 2013

Parent-reported Social Support for Child's Fruit and Vegetable Intake: Validity of Measures
Joel Williams, Ph.D. and Margaret Condrasky, Ph.D.
Journal of Nutrition Education and Behavior, 2012

Testing Models of Consumer Search Using Data on Web Browsing and Purchasing Behavior
Babur De los Santos
American Economic Review, 2012

Why consumers respond differently to absolute versus percentage descriptions of quantities
Danny Weathers, Ph.D.
Marketing Letters, 2012

Do Internet-Based Promotion Efforts Work? Evaluating MarketMaker
David Lamie, Ph.D.
Journal of Agribusiness, 2011

Engaging Youth in Environmental Sustainability: Impact of the Camp 2 Grow Program
Barry Garst, Ph.D.
The Journal of Park and Recreation Administration, 2011

The differential effects of retail density: An investigation of goods versus service settings
Jennifer Siemens, Ph.D.
Journal of Business Research, 2011

Assessment of Predisposing, Enabling, and Reinforcing Factors Toward Food Choices and Healthy Eating Among Hispanics in South Carolina
Joel Williams, Ph.D., Rachel Mayo, Ph.D.
Topics in Clinical Nutrition, 2010

Beliefs, Barriers, social support and self-efficacy among Hispanic women of South Carolina regarding healthful foods
Karen Kemper, Ph.D., Aubrey Coffee, Ph.D., Rachel Mayo, Ph.D.
Topics in Clinical Nutrition, 2010

Beyond buying: Motivations behind consumers' online shopping cart use
Angeline Scheinbaum, Ph.D.
Journal of Business Research, 2010

Children's Perceptions of an Environmental Leadership Program: Camp 2 Grow
Barry Garst, Ph.D.
Research on Outdoor Education, 2010

Evaluating the Impact of an Electronic Food-Marketing Network
David Lamie, Ph.D.
Journal of Food Distribution Research, 2010

Predictors of Social Support for Healthy Nutrition Behaviors Among African American Adolescents
Sarah Griffin, Ph.D. and Joel Williams, Ph.D.
The Forum for Family Consumer Issues, 2010

Using Community-Based Programming to Increase Family Social Support for Healthy Eating among African American Adolescents
Sarah Griffin, Ph.D. and Joel Williams, Ph.D.
Journal of Youth Development, 2010

Weighing in on Fast Food Consumption: The Effects of Meal and Calorie Disclosures on Consumer Fast Food Evaluations
Anastasia Thyroff, Ph.D.
The Journal of Consumer Affairs, 2010

Designing the e-Servicescape: Implications for Online Retailers
Mary Anne Raymond, Ph.D. and Steve Grove, Ph.D.
Journal of Internet Commerce, 2009

Specifying Price Judgments with Range–Frequency Theory in Models of Brand Choice
Danny Weathers, Ph.D.
Journal of Marketing Research, 2009

The determinants of consumers' online shopping cart abandonment
Angeline Scheinbaum, Ph.D.
Journal of the Academy of Marketing Science, 2009

The influence of brand levels and associations on purchase intent
Mary Anne Raymond, Ph.D. and Gregory Pickett, Ph.D.
Journal of General Management, 2009

Examining differences in consumer reactions to partitioned prices with a variable number of price components
Danny Weathers, Ph.D.
Journal of Business Research, 2008

Product expertise versus professional expertise: Congruency between an endorser's chosen profession and the endorsed product
Jennifer Siemens, Ph.D.
Journal of Targeting, Measurement and Analysis for Marketing, 2008

The Impact of Nutrition and Physical Activity Program on Hispanic Youth and Their Parents
Karen Kemper, Ph.D. and Joel Williams, Ph.D.
Journal of Nutrition Education and Behavior, 2008

Botulism: the causative agent and its control in foods
E. Jeffery Rhodehamel, Ph.D.
Food Control, 1992

FRESH
FRESH | 311 Harris A. Smith Building, Fernow Street, Clemson University, Clemson, SC 29634