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Watt Family Innovation Center

Reserving Media Displays

Interested in displaying at the Watt?

The Watt Center has a variety of displays available for advertising/supporting events being held on campus or in the building. The displays will be used in such a way that conveys the mission of the Watt Center, as well as those of its partners and Clemson University. Use cases include: delivering academic information, Watt Center events and news, public art that is consistent with the Watt Center vision, and to serve other University and Center needs as approved by the Director or a designated representative. In all cases, all displayed content must also conform to the Clemson University Facility Use policy.

Reserve Media Displays (PDF)
Watt Center Media Lights

Details and Specs for Display Types

  • Exterior Media Lights

    The 209’ x 24’ Color Kinetics Media Lights is made up of more than 45,000 individual LED lights and is located on the exterior of the east side of the Watt Family Innovation Center directly facing the Academic Success Center and adjacent to the south end of Cooper Library.

    Technical Specifications

    File Types:

    • Video: .mp4
    • Image: .jpg

    Resolution: 628px X 72px
    Orientation: Landscape
    Time: 60 Seconds Max
    Audio: No

    Design Tips:

    • Black means the LED is off. White means the LED is 100 percent on. Thus, saturation of a color will control the brightness and visibility of that color.
    • Portraits do not display well. For example, we do not accept artwork that includes a headshot.
    • Keep in mind when designing that the visibility may be poor at certain times of day due to direct sunlight.
    • Optional: Use Clemson University colors and fonts: Brand Guidelines

    If your submission does not meet the above specifications, the files will not be approved.

  • Hallway Digital Signage

    We have two kinds of digital signage in the building: traditional digital signage and interactive digital signage. Seven 70” signage displays are located on the second floor hallway outside of the classrooms, and four 70” signage displays are located on the third floor hallway outside of the classrooms. Interactive signage will only display digital signage messages when not being interacted with.

    Technical Specifications

    File Types: .jpg or .png
    Aspect Ratio: 16:9 (i.e. 1920px X 1080px)
    Orientation: Landscape

    Design Tips:

    • Each digital flyer is displayed for a maximum of nine (9) seconds, so remember to limit your text. Like the rule of 33 for PowerPoints, keeping your digital flyers under or around 33 words helps you convey your message quickly.
    • Use Clemson University colors and fonts when possible: Brand Guidelines
    • You can incorporate QR codes, however Watt Center staff reserves the right to reject the submission for any reason (Free QR Code Generator)

    If your submission does not meet the above specifications, the files will not be approved.

    Operating Hours:

    Signage loops every nine (9) seconds during normal building operating hours.

    Pricing:

    Free

     

  • Atrium Video Walls

    There are a total of five video walls on the first floor atrium of the Watt Family Innovation Center. The largest is comprised of 16 individual 55” HD monitors in a 4x4 configuration called the Brand Center and is located directly across from the east vestibule entrance. The three video walls to the right of the Brand Center are called Media Lounges and are each comprised of four 55” HD monitors in 2x2 configurations. The last video wall is located behind the service desk and is also comprised of four 55” HD monitors in a 2x2 configuration. All video walls are capable of touch interaction.

    The Video Walls loop during the day with short video features in three areas:

    • Program, Department or College Promotions
    • Research and Project Highlights
    • Faculty and Student Spotlights

    Video content in one of these areas can be submitted for daily loop at no charge at any time.

    Technical Specifications

    File Types:

    • Video: .mp4
    • Image: .png
    • PowerPoint: .pptx or .ppsx

    Aspect Ratio: Widescreen 16:9
    Resolution: 4K (3840px X 2160px) or Full HD (1920px X 1080px) minimum
    Orientation: Landscape
    Audio: The Brand Center and each Media Lounge has its own individual speaker for audio.

    Design Tips:

    • Keep in mind that between each 55” monitor there is a 1/4” black bezel. Having text run directly through the middle of your video or image means a black line will cut through the letters.
    • Use Clemson University colors and fonts: Brand Guidelines
    • You may incorporate QR codes, however, Watt Center staff reserves the right to reject the submission for any reason. (Free QR Code Generator)

    If your submission does not meet the above specifications, the files will not be approved.

    Operating Hours

    The Video Walls loop during normal business hours with content in three areas and operate outside of normal hours for special occasions and events.

    Pricing

    • Daily Content Display is free.
    • Event Content Display is included with atrium/auditorium event pricing.
  • Auditorium Displays

    The Watt Center auditorium (located in room 108) seats approximately 187 people. It features a 35-foot long super ultrawide LED videowall, as well as an active 3D laser projector with a 13' screen that comes down in front of the video wall.

    Technical Specifications

    File Types:

    • Video: .mp4
    • Image: .png or .jpg
    • PowerPoint: .pptx or .ppsx

    Aspect Ratio: 32:9
    Resolution: 3840px X 1080px
    Orientation: Landscape
    Audio: Yes
    HDMI Hookup: Yes (to 16:9 Center of Video Wall)
    HDMI Hookup: Yes

    Design Tips:

    • Set up your Powerpoints to a custom size: 32" x 9"

    If your submission does not meet the above specifications, the files will not be approved.

    Operating Hours

    The Auditorium will operate outside of normal business hours for special occasions and events.

    Pricing

    Pricing is based on Event Pricing for the Watt Center Auditorium.

Watt Family Innovation Center
Watt Family Innovation Center | 405 South Palmetto Boulevard