Julian Weber | Clemson

Adjunct Professor

BMW Group
Petuelring 130, 80809 Munich, GERMANY
julian.weber@bmw.de

Weber Mobility Advisory
Baldurstr. 39, 80638 Munich, GERMANY
weber-mobility@gmx.de
Weber Mobility LinkedIn

Dr. Julian Weber is an Adjunct Professor of Automotive Engineering at Clemson University, bringing three decades of leadership experience in innovation, future mobility, and digitalization to the program. A recognized expert in bridging deep technical knowledge with strategic foresight, Dr. Weber has dedicated his career to shaping the transformation of the global automotive sector.

His professional background encompasses over 20 years as a senior manager at the BMW Group, where he was a key figure in pioneering early electromobility strategies and connected vehicles. Notably, he led Innovation Projects for E-Mobility within BMW’s renowned project i. As the project lead for Vehicle Data Infrastructure, he enabled BMW to collect and utilize vehicle-generated data, and subsequently developed and rolled out the company’s approach for data-driven customer interaction as the lead for Proactive Care. For Clemson’s Deep Orange 7 project, MINI Reinvented, he acted as BMW lead. From 2023 to 2025, Dr. Weber served as a Senior Consultant for In-car Data, Cybersecurity & AI at the German Association of the Automotive Industry (VDA), aligning OEM and supplier interests and advocating on their behalf before national and international policymakers.

Academic Achievements

Weber holds a doctorate in Engineering (Dr.-Ing.) from the University of Karlsruhe (KIT), with a thesis on the utilization of virtual reality in product development, and a Diploma in Mechanical Engineering (Dipl.-Ing.) from the Technical University of Munich (TUM).

In 2003, he was a founding member of Clemson University’s International Center for Automotive Research (CU-ICAR), where he has served as an Adjunct Professor since 2008. In this capacity, he developed and taught the graduate-level course "Automotive Development Processes," designed to prepare students for the complexities of modern vehicle creation. He is the author of the standard academic textbook Automotive Development Processes (Springer 2009) and the book Moving Times – Mobility of the Future (Springer 2022).

His research portfolio includes numerous peer-reviewed papers and conference contributions focusing on sustainable automotive concepts, battery second use, and the integration of digital innovations in mobility systems. He has given guest lectures at various universities globally, including the Technical Universities of Aachen, Darmstadt, Karlsruhe, and Munich, as well as Yonsei University Seoul, Chonnam National University, and Hong Kong Polytechnic University. Previously, he served as a visiting scholar at the University of Southern California’s Viterbi School of Engineering, researching kinematic modeling for virtual reality applications.