Download Adobe Reader

Faculty and Staff

The Smartest People in the Room

Erwin Center instructors are handpicked industry professionals, providing an assortment of backgrounds, skills and experience. With years of experience in the advertising industry, our instructors offer students the chance to experience what it is like to work in the agency world.

Roger BeasleyRoger Beasley

Email Email Roger Beasley

As Chief Intelligence Officer for Erwin Penland, Roger serves a varied roster of clients such as CIT Bank, Michelin, Advance America, Denny's and Verizon in crafting strategies designed to maximize brand and consumer interactions in both the physical and digital worlds. A North Carolina native and UNC grad, Roger honed his strategic planning skills at some of America's best shops, including BBDO and DMB&B, and also spent time on the client side as VP Marketing for a golf management firm that held courses from Florida to New Jersey. During his tenure there, he architected one of the first financially successful reciprocal membership programs in the public golf category.

Alicia LittletonAlicia Littleton

Email Email Alicia Littleton

Alicia Littleton (B.S. Applied Computer Science, Southern Wesleyan University) is a Marketing Technology Specialist at Erwin Penland. Over the past nine years, Alicia’s experience and unique background has allowed her to flourish in every aspect of the technology industry, helping to define best practices and guidelines along the way. With a passion for helping others understand technology, she has been fortunate to be used as a technology liaison for a broad range of clients including Verizon, Michelin, Denny’s and Advance America.

Before graduating Southern Wesleyan University with a BS in Applied Computer Science in 2006, Alicia was handpicked for both course-specific and campus-wide leadership roles. After graduating, her leadership skills continued to evolve while she furthered her digital marketing knowledge and experience at an international technology group, where she quickly advanced to a lead developer and project management position.

Wanting to pursue a more communication-oriented role, Alicia joined Erwin Penland in 2011 as a technology-focused account manager. During her time at Erwin Penland, she has worked in every aspect of digital communication, and is currently leveraging her uncommon skillset and experience as a Marketing Technology Specialist, working with clients, account managers, strategists, creative and developers to gather valuable insights and information to find the best technology solution in the digital communication space.

Alicia also continues to serve as a subject matter expert, blog author and content editor for various technology-focused communication efforts.

Andy MendelsohnAndy Mendelsohn

Email Email Andy Mendelsohn

After a 30+ year career in advertising, mostly in New York, Andy recently left his position as Chief Creative Officer at Erwin Penland to concentrate more on teaching and preparing the next generation of industry stars. Andy has won most of the major national creative awards while working at some of the most well-known advertising agencies in the country, including Saatchi & Saatchi, Warwick Baker O'Neill, SSC&B Lintas, and Erwin Penland. He's led several creative departments, working on brands such as Heineken, Lexmark, Panasonic, Verizon, Denny's, Tylenol and many Procter and Gamble brands. Andy strongly believes in the wisdom and humanity of the consumer and has tried to imbue that in all of his work. Now, he applies those same beliefs to his teaching.

Lisa PapenfeusLisa Papenfeus

Lisa is a two-time Clemson graduate (Marketing BS + MS) who joins the teaching faculty as the first full-time education professional. Her 25 years of experience includes work in the states and with international clients and across a range of industries and clients that include consumer products (Michelin, Bank of America), healthcare (Plantation General Hospital), hospitality (Westin Hotels & Resorts, Renaissance Cruises) and real-estate (The Ritz-Carlton Residences in TX and AZ, Ginn Clubs & Resorts). Lisa currently is a full-time Marketing Instructor at Greenville Technical College and brings advising, pedagogical, and practical experience to the Erwin Center student body.

Dr. Lori PindarDr. Lori M. Pindar

Email Email Dr. Lori M. Pindar

Dr. Lori M. Pindar (Ph.D. Educational Leadership, Clemson University) coordinates registration and advising for the department. Her scholarly interests include university branding and prestige, tokenism, tempered radicals, gifted students in higher education and health communication. Lori’s research has encompassed a range of topics addressing issues related to authentic messages in institutional branding in relational, institutional, and societal contexts, the college experience of gifted and minority student groups, including student-athletes, and the treatment of health and disease in higher education. Her work has been presented nationally and appeared in the Handbook of Religion and Health Communication.

Lori advises the Communication Studies Ambassadors and the students in Lambda Pi Eta National Communication Honors Society. She also assists in the coordination of registration and advising for the department. Lori's instructional responsibilities include Communication Design and Introduction to Leadership Theories. She is actively involved in university life as an instructor and advisor. Within the private sector, she also is a pageant coach and communication consultant for non-profit organizations. Lori currently teaches COMM 3220 (Communication Design), HEHD 4000/6000 (Introduction to Leadership Theories), and runs a Creative Inquiry course on the topic of branding in higher education.

Lori received her MA in Journalism and Mass Communication from the University of Georgia ('11) and BA of Communication Studies from Clemson University ('09).

Bill ReynoldsBill Reynolds

Email Email Bill Reynolds

Over his 38-year career, Bill has managed annual media budgets from a few thousand dollars to well over $100 million. He has worked in every media channel and on a broad range of product and service categories, including financial services, packaged goods, apparel, economic development, telecommunications, restaurants, entertainment, beverages, automotive, business-to-business, and more. He and his team plan, buy, monitor and analyze media across the Southeast and the country, specializing in understanding local markets and seeking out new opportunities to reach consumers.

Nigel RobertsonNigel Robertson

Nigel Robertson joined WYFF News 4 in December 1999 as a reporter working the night shift for the late news. From June 2002 to February 2005, he was the anchor of the 6 p.m. and 11 p.m. weekend newscasts, and can currently be seen sharing the anchor desk with Gabrielle Komorowski each weekday evening on WYFF News 4 at 5. Nigel also doubles as a reporter several days a week. Nigel earned his BA in Telecommunications from Bowling Green State University in Bowling Green, Ohio. The focus of his studies was in Interpersonal Communications.

Nigel's professional career began at WTVG, the ABC affiliate in Toledo, Ohio. There, he worked as an assistant producer and weekend assignment editor, learning the ropes behind the camera. His next move was to WCJB in Gainesville, Fla., where he worked as a one-man band reporter from their Ocala bureau. Then in 1999, he joined WYFF 4 and began making his mark in the Upstate. In 2005, Nigel won an Emmy award for "Specialty Reporting", taking the viewer inside Marine Boot camp. He has also been recognized by the National Academy of Television Arts and Sciences with Emmy nominations for "Business" and "Spot News Reporting". Nigel has gotten the chance to bring our viewers many exclusive interviews. He is one of only a few journalists in the world to be granted a duel sit down interview with former President Barack and Michelle Obama. In 2016, Nigel was one of three Hearst Television reporters chosen to cover the Summer Olympic Games in Rio de Janeiro, Brazil. For just over 3 weeks he covered the games, interviewed athletes, and showed viewers from almost 30 television stations around the country some the city’s most breathtaking and iconic spots.

After his Father was diagnosed with ALS (Lou Gehrig's Disease) in 2011, Nigel made it his mission to advance care for people all over the state of South Carolina with Neurological Disorders. He teamed up with the Greenville Hospital System to create the state's first Neurological Institute helping patients with ALS, Multiple Sclerosis, Parkinson's and other related diseases. As part of a team, he also helped create and organize the annual Greenville Polo Classic which funds the Neurological Institute.

When he is not working, Nigel can be found in church, in the kitchen cooking, spending time with his friends or reading any Financial Magazine he can get his hands on. Nigel and his wife are proud parents of three little boys and a German Shepherd named "Cooper”.