Advertising in a newspaper, magazine, radio or TV is exempt from procurement limit requirements. Many times advertising in these entities will require the signing of a contract, which if >$2,500 MUST be signed by the University Procurement Director, even if exempt from the procurement code.
If you are advertising on the internet, billboards, or any other form of media, the exemption DOES NOT apply. You must follow the appropriate procedures for obtaining bids or justifying a sole source. Normally, a sole source is the most likely method for entering into these contracts. Be sure your sole source justification clearly explains why that specific website, billboard location, etc... is the ONLY location for you to advertise to meet your goal for the advertisement.
To contract for advertising, you will want to enter a requisition in buyWays, either choosing the appropriate exemption (if applicable) or using the sole source form. If it is something that is not a sole source and exemption does not apply, enter a requisition and Procurement Services will guide you through the bidding process.