2010-2011 CampaignThe 2011-2012 mass media is themed "We all live downstream". The campaign features four South Carolinians who utilize the state's water resources. They remind viewers that our waterways connect us and promote positive behaviors that protect water quality. Click on the picture below to view the commercial.
The 2009-2010 campaign was themed the "goldfish" campaign. It stressed the fact that there is a limited supply of fresh, clean water and how specific stormwater pollution sources affect our shared resources.