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Testimonials and Career Outcomes

M.S. Marketing graduates have found employment throughout the state of South Carolina, across the United States and around the world. We spotlight three alumni and provide a list of job titles and employers for some of our graduates to give you an idea of the types of careers that may be available to you after completing the program.

Stephanie Johnson Gosnell

“Having an M.S. degree made me stand out in the crowd of applicants. It showed potential employers that I am passionate about marketing and understand all aspects intricately. It gave me a strong marketing foundation that made entering the workforce more of a next step instead of a new journey. The program is very intentional with its focus on different areas of marketing, including analytics, research, strategy, and communication, all of which are marketing tactics that I use every day. Marketing Research was by far the most useful course for me because, simply put, marketing is constantly changing. What worked yesterday may not work today, and relying on data to make decisions will always be a critical part of the practice. As a marketer, research is key. It's what helps us understand our customers and their needs, and it's what allows us to make data-driven decisions. That's essential for any business because you can't create a successful marketing strategy without knowing what your customers want.”

Stephanie Johnson Gosnell (2007)
Head of Marketing - Accelerynt
Owner/Founder - Nimble Mavens Marketing
David Mitchell

“While in the M.S. Marketing program, I was surrounded and supported by an incredible group of faculty, staff and students. The program instilled a level of confidence in my abilities and validated that this was the industry in which I wanted to build my career. The value of the program is that it is a full-service offering to ensure students leave with a well-rounded knowledge base to pursue a career as a marketing professional. Whether it was data and analytics or market trends and consumer behavior, I still find myself tapping into that knowledge to inform and grow within my career daily.”

David Mitchell (2007)
VP, Group Account Director
Aimee Wilcox

“My M.S. Marketing degree gave me a firm foundation for how marketing and business decisions in the real world are made. Coming out of the program, I had an understanding of how to design a survey, collect data in a methodologically sound way, analyze data, and use that data to make informed business decisions and track business impact. This program allowed me to see how consultants in the strategy space make decisions. Now that I work with these consultants daily, I have insight into what it is they do with the data my team provides so I can better partner with them and improve their research experience. The program’s quantitative courses were the most impactful to me. Marketing was already interesting to me, but seeing how data can be brought to life and combining those two together was a key learning insight for me as I entered the market research industry.”

Aimee Wilcox (2015)
Manager, Client Services

Career Outcomes

Career Outcomes for M.S. Marketing Graduates
Job Title Employer
Account Coordinator The Bounce Agency
Account Executive Optimum Sports
Assistant Director, Office of Sponsored Programs Clemson University
Assistant Media Planner Rain the Growth Agency
Assistant Professor Meredith College
Assistant Professor of Management Baylor University
Assistant Professor of Marketing University of Alabama
Assistant Professor of Marketing University of North Florida
Assistant Professor of Marketing Cleveland State University
Assistant Professor of Strategy and Entrepreneurship University of Tennessee
Assistant Project Manager in M&A Hanergy
Assistant Property Manager Peak Campus
Associate Media Director Erwin-Penland
Associate Media Director Mindshare
Associate Professor Wilfrid Laurier University
Associate Professor of Management University of South Carolina - Upstate
Associate Professor of Marketing University of Nevada, Reno
Associate Project Manager G2 Interactive
Associate Project Manager CMI Marketing Research
Associate Vice President Apprenticeship Carolina
Brand Identity and Design Coordinator Darla Moore School of Business
Business Graduate Trainee Thomas Reuters
Business Intelligence Engineer Amazon
Category Sales Development Manager Nestle
CEO Ins & Outs
Channel Marketing Manager ScanSource
Chief of Staff to CSO/Strategic Program Manager FPT Software
Consumer Loan Specialist Wilmington Savings Fund Society
Deputy Director of International Sales Hzymes Biotech
Digital Analytics Manager Michelin
Digital Imaging Coordinator Torque Creative
Digital Marketing Coordinator Clemson University
Director of Business Marketing Kinesso
Director of Client Relations Team Valor
Director of Digital Marketing CodeHunter
Director of Marketing Fish Hippie
Environmental Intern Clemson University
Event Marketing Specialist Techtronic Industries
Event Planner (Founder and Chief Consultant) The Majestic Vision
Executive Vice President, Head of Client Services for N. America Nailbiter
Financial Advisor Raymond James
Financial Analyst Bosch Rexroth
Founder Umatch, Inc
General Manager Palmetto Athletic Club
Global Multichannel Customer Engagement Manager Novo Nordisk
Information Operations Coordinator US Army
Instructor Greenville Technical College
Lecturer Clemson University
Management Burdette Grading
Manager of Marketplace Connections Coca-Cola
Marketing Analyst Synnex
Marketing Analyst - Power and Process CIRCOR International
Marketing Associate O'Neal, Inc
Marketing Coordinator Advance America
Marketing Coordinator Metromont Corporation
Marketing Coordinator ABC Fine Wine & Spirits
Marketing Director CABENUVA Brand Scale-Up
Marketing Manager, Pulp and Paper News, Markets and Prices RISI
Marketing Specialist Viacord
Marketing Specialist TD Synnex
Mortgage Sales Associate Wells-Fargo
On-Premise Sales Representative MillerCoors
Owner Odyssey Health Club
Owner Palmetto Medical
Partner Marketing Manager Linnworks
Partner Support Representative ScanSource
Ph.D. Student University of Cincinnati
Ph.D. Student Oklahoma State University
Ph.D. Student Washington State University
Physician Assistant NVAVI
Principal Data Analyst Uplift, Inc
Private Events Coordinator Tower Club
Project Manager/Team Lead, Consulting & Investment Research Dynata
R&D Center Researcher Suheung Capsule
Recruitment Coordinator Quantum Technology Recruiting Inc
Regional Sales Manager Monitoring Technology
Research Analyst Affinnova, Inc.
Research Analyst EP+Co
Sales Support and Project Manager Safran
Scrum Master/Senior Project Manager North Highland
SEM Analyst/Senior Account Manager Working Planet Marketing Group
Senior Consultant IBM
Senior Data Scientist National General Insurance
Senior Education Reporter WBUR
Senior Expert Marketing & Communications DBK Group
Senior Lecturer Clemson University
Senior Manager Wal-Mart
Senior Manager Eisai
Senior Manager for Higher Ed Sales Operations Cengage
Senior Market Research Analyst BBDO
Senior Marketing Specialist, Customer Marketing Acuity Brands
Senior Officer - Pre Sales QuEST Global
Senior Research Executive Ipsos
Social Media Content Creator Sarah Ingle Worldwide LLC
Social Media Manager Niagara Machine
Social Media Strategist Clemson University
Startup Business Development Amazon Web Services
Statistical Programming Analyst Eisai
Student Consultant Center Director Clemson Region SBDC
Supply Planner Stanley Black and Decker
Systems Support Engineer Eaton
Vendor Marketing Manager ScanSource
Vice President and Group Account Director Erwin-Penland
Vice President of Sales and Marketing B&B Blending LLC
Video Editor Arts Laureate
Voluntary Benefits Underwriter Unum
WW Go To Market Program Manager Hewlett Packard Enterprise
Department of Marketing
Department of Marketing | 324 Wilbur O. and Ann Powers Hall, Clemson, S.C. 29634