Katie Hildebrand
Executive Director, Erwin Center for Brand Communications

Prior to joining Clemson University, Katie Hildebrand managed collaborative teams to produce large-scale advertising and marketing campaigns both on the brand and agency side. She worked on a variety of digital and experiential activations for Procter & Gamble, Califia Farms and Denny's.
Since joining Clemson University full-time in 2018, Hildebrand has partnered with industry-leading brand professionals to create a roadmap for an experiential brand communications program in the Wilbur O. and Ann Powers College of Business. Under her leadership, the Erwin Center launched Cadency, a student-led brand agency, which now enables students to work directly with brand partners on hands-on projects. In addition to the undergraduate program, Hildebrand also collaborated on the launch of the Digital Brand Communications MBA concentration.