Skip to content

Social Media Listening Center


Sprinklr Resources

Sprinklr Social Media Tracking Resources

Clemson University faculty, staff, and students with Sprinklr login credentials will be able to access training materials through the company including on-demand courses, public and private training sessions, and free certification programs.

Click here to access the Sprinklr training interface if you already have access to the platform through the Social Media Listening Center. 

You may also view sample Twitter data pulled from Sprinklr. The Excel file you will see is representative of the kinds of data we are able to harvest using Sprinklr. Keep in mind, this is just Twitter data; information from other platforms extracted through Sprinklr may contain different fields and/or be formatted differently.

Sample Sprinklr Data

Data Analysis Resources

Data Analysis at Clemson Social Media Listening Center

Using data collected through the SMLC, researchers can leverage a variety of open-source resources to analyze data. Below are several programs that may be useful.

Gephi - Gephi is a tool for data analysts and scientists keen to explore and understand graphs. Like Photoshop™ but for graph data, the user interacts with the representation, manipulate the structures, shapes and colors to reveal hidden patterns. The goal is to help data analysts to make hypotheses, intuitively discover patterns, isolate structure singularities or faults during data sourcing. 

Sentistrength - SentiStrength estimates the strength of positive and negative sentiment in short texts, even for informal language. 

Provalis Research - Offers a range of products (e.g., WordStat, QDAMiner) to conduct automated text analysis (e.g., semantic networks, topic modeling, etc.). This is a subscription-based service that supports point-and-click language processing techniques.

Leximancer - Leximancer automatically analyzes your text documents to identify the high-level concepts, delivering the key ideas and actionable insights you need with powerful models, interactive visualizations and data exports. This is a subscription-based service that supports point-and-click language processing techniques.

College of Behavioral, Social and Health Sciences
College of Behavioral, Social and Health Sciences | 116 Edwards Hall