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Social Media Listening Center

Student Opportunities


Student Interns at the Clemson Social Media Listening Center

The SMLC internship provides students experience with real-world application of social media listening data. Through various projects established by the leadership of the SMLC, students gain a deeper understanding of social media listening, client relationships, marketing strategies, and project management. SMLC employees also will provide input and lead client meetings to establish social media goals and how to best utilize the center. Additionally, interns may have the opportunity to provide live press coverage around events happening that semester.

If you are interested in an internship with the SMLC, please email Brandon Boatwright at

Social Media Analytics

representative image of social media networks

This course (COMM 3230) allows students to discover, listen, measure, and engage in online conversations across the Web. Students will take part in lectures from the instructor and guest speakers regarding the topic of social media analytics and marketing. Specifically, this course is designed to provide students experience through the application of social media analytics for personal use and for use with paid partners. By the end of the semester, students will be familiar with social media listening software (Sprinklr), able to effectively survey the digital landscape, and examine data to assess its value. Students will have the opportunity to work collaboratively on assignments, individually on personal assignments and gain a deeper understanding over leveraging digital analytics in the digital sphere.

College of Behavioral, Social and Health Sciences
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