
Unboxing @ Home Lab
CUshop™ is a modular, state-of-the-art consumer experience lab located at the Sonoco Institute. Faculty and students test consumer perception of product packaging using sophisticated visual and emotion-tracking technology. These behavior studies help us better understand consumer attention to packaging in context, using the latest eye-tracking and accessibility technologies.
Unboxing @ Home Lab
Emotion
Eye Tracking
Haptics
Vision Systems