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Wilbur O. and Ann Powers College of Business

Profile Information

Professional headshot photo of Amanda Fine

Amanda Cooper Fine

Principal Lecturer
Assistant Department Chair

Office: 330F Wilbur O. and Ann Powers Hall
Phone: 864-656-2290
Email: acoope2@clemson.edu

 


 Educational Background

    MBA Business Administration
    Clemson University 2008

    MS Marketing
    Clemson University 2008

    BA Communications Studies
    Vanderbilt University 2001

Courses Taught

  • Principles of Marketing
  • Sports Marketing
  • Sports Marketing Strategy
  • Creative Inquiry
  • Who Decides What's Cool?
  • Thomas F. Chapman Leadership Scholars

Profile

Fine began her teaching career at Clemson University in 2008 as a marketing lecturer and now serve as Assistant Department Chair and Principal Lecturer in the Department of Marketing. In 2023, she received the Douglas W. Bradbury Award in recognition of her contributions to the Clemson Honors College. Involvement includes reading honors applications, teaching honors courses, interviewing National Scholars candidates, and chairing the department’s honors committee.

Fine also serves as a professor in the Thomas F. Chapman Leadership Scholars Program, where she mentors senior students as they complete their individual service projects and participate in the Christmas 4 Kids initiative.

In addition, Fine is involved with the Robert H. Brooks Sports Science Institute as a Faculty Fellow, where she frequently coordinate guest speakers from the sports industry. Prior to coming to Clemson, she worked in the Corporate Partner Services department for four years at Atlanta Spirit, LLC, parent company of the Atlanta Thrashers and Atlanta Hawks, and operating rights owner of Philips Arena. Her internship experience includes spending one year in the Corporate Sales department of the Atlanta Braves. Once at Clemson, she worked for Clemson Sports Properties while in graduate school.

She have been involved with the Tiger Paw Classic Golf Tournament since its inception in 2010, which currently benefits Ripple of One. Her students help execute the tournament as a complement to the Sports and Entertainment Marketing (SIP) students responsible for selling sponsorships and participation.

Fine currently serves on the newly formed Teaching Effectiveness Advisory Group for the Wilbur O. and Ann Powers College of Business and am also an Advisory Board member for Clemson’s Office of Teaching Effectiveness and Innovation, helping support and advance high-quality teaching across the university. Fine has been recognized for her teaching via multiple department and college awards. In 2026, Fine received the Provost Senior Teaching Award.

Faculty Profile
Wilbur O. and Ann Powers College of Business
Wilbur O. and Ann Powers College of Business | 343 Chandler L. Burns Hall, Clemson, SC 29634