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Wilbur O. and Ann Powers College of Business

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Jesse Moore

Jesse N. Moore

Associate Professor


Office: Wilbur O. and Ann Powers Hall 330N
Phone:
Email: jessem@clemson.edu
Vita: https://jessem.people.clemson.edu/cv.pdf

 


 Educational Background

    Ph.D. Marketing
    University of South Florida 1997

    MBA Management
    Northern Arizona University 1992

    BS Management
    University of Richmond 1981

Courses Taught

  • Professional Selling---Undergraduate and Graduate
  • Sales Management---Undergraduate and Graduate
  • Principles of Marketing---Undergraduate
  • Marketing Foundations---Graduate
  • Marketing Strategy---Undergraduate and Graduate
  • International Sport Marketing---Undergraduate
  • International Marketing---Undergraduate
  • International Studies---Undergraduate

Profile

1997 winner of the American Marketing Association (AMA), Sales SIG Doctoral Dissertation Award. Journal publications include the Journal of Public Policy and Marketing, Journal of Personal Selling and Sales Management, Journal of Services Marketing, Journal of the Academy of Marketing Education, Journal of Marketing Theory and Practice, and Australian Marketing Journal. Conference publications include AMA Summer Educators Conference, Society for Marketing Advances, Association of Marketing Theory and Practice, and National Conference in Sales Management. Member of EJournal of Personal Selling and Sales Management Abstract Editorial Board. Ad Hoc reviewer for journals and conference proceedings.

Research Interests

  • Research interests include social selling, atmospherics in sport marketing and advertising, consumer prestige shopping behavior, and consumer socialization among others.
Faculty Profile

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Wilbur O. and Ann Powers College of Business
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Wilbur O. and Ann Powers College of Business | 343 Chandler L. Burns Hall, Clemson, S.C. 29634
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