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Profile Information
Bea Bates
Assistant Director of Marketing & Communications
Office:
Phone:
Email: WEBATES@clemson.edu
Educational Background
M.A. Communications
The Johns Hopkins University 2019
B.S. Multimedia Communications
Georgia Southern University 2015
Profile
Bea Bates is a communications and marketing professional with nearly a decade of experience in higher education and nonprofit organizations. She recently joined Clemson University’s Wilbur O. and Ann Powers College of Business as Assistant Director of Marketing & Communications, where she supports the development and execution of integrated marketing strategies that elevate the College’s brand, strengthen engagement and align with University priorities. She collaborates with stakeholders to create data-informed content, ensure brand consistency and support multi-platform campaigns and projects.
Previously, Bea served as Communications Coordinator for Clemson University’s College of Architecture, Art and Construction, leading marketing initiatives that enhanced visibility and supported recruitment across academic programs.
Her expertise includes digital storytelling, content strategy and brand development across web, social media and print. Bea holds a Master of Arts in Communication from Johns Hopkins University and a Bachelor of Science in Multimedia Communication from Georgia Southern University.
