Livestock Marketing

Livestock Marketing Resources and Publications
Direct Marketing Beef, Pork, or Lamb:  Is This an Opportunity for You?
Direct marketing of livestock products is a venture that can provide additional income if you do it right.  While considering this new marketing plan, there are four key steps needed for you to market your animals directly to consumers:  identify your market, find a processor,  brush up on your selling skills, and correctly communicate what you have to offer. Read More >>

Beef Cost Calcuator
Use this beef cost calculator to compare the cost of purchasing fresh locally produced beef to the cost of a similar product in the retail market. In addition, the beef cost calculator helps to answer these questions: 1. How much does it cost to raise a beef animal for direct market sales? 2. How much should I charge for meat sold as whole animal or partial carcass? and 3. How much should I charge for retail cuts?
Download Beef Cost Calculator (.xlsx file) >>   About the Beef Cost Calculator >>